Expert Reviewed and Medically Reviewed Content
Published October 30, 2026
An expert reviewed post is one a qualified person checked, shown with their name, credential, a link to their author page and the review date. It only counts if the expert is real and matches the topic. Faking a credential is on the rater guidelines lowest rating list.
What Expert Review Means
A writer drafts the post. A person with the right training checks it for accuracy, fixes what is off and signs off. The page then says Reviewed by with their name.
The guidelines count expert co-authors as a sign of a good reputation for professional content. Medically reviewed is the same idea in health, and it carries the highest stakes.
Who Can Review What
The reviewer has to match the page. That sounds obvious, and it is the rule most sites break.
| Page | Right reviewer | Wrong reviewer |
|---|---|---|
| ADHD in adults | Psychiatric nurse practitioner or psychiatrist | A general wellness coach |
| Brake noise causes | Working mechanic | A car salesperson |
| Bail and court dates | Licensed bail agent or attorney | A content writer |
| Rekeying a lock | Locksmith | A home stager |
On our plans, health, legal and finance posts only go to experts licensed in that exact field.
How to Show It on the Page
- Under the headline: Written by [name], Reviewed by [expert, credential].
- Link the expert's name to an author page with the license and how to check it.
- Show the review date next to the publish date.
- Keep a short note on what the reviewer checked, if the page is YMYL.
- When the post changes in a way the expert has not seen, update the review or take the label off.
Our Expert Review plan does exactly this per post, with Person schema for the reviewer.
Schema for Reviewers
Keep the writer in author. Add the expert with the schema.org reviewedBy property on the page. Google's Article docs do not list it, so the visible label matters more than the code. The author schema guide has the snippet.
Honesty Rules
- Reviewed by is not written by. Label the role the expert actually had. Google asks for accurate authorship.
- No borrowed names. A real doctor who never saw the post is a fake reviewer.
- No expired licenses. Check the state lookup before the label goes up.
- No reviewer outside their field. The guidelines tie the expertise a page needs to its topic.
Break those and you are on the lowest list for false credentials, which is worse than having no reviewer.
When It Is Worth Paying For
Expert review costs money, so put it where it pays. Start with pages that are YMYL, pages that already rank on page one or two, and pages that drive calls or bookings. A recipe or a team photo page does not need it.
See the plans, or run the free audit first to see where your author signals stand.
Questions People Ask
What does medically reviewed by mean?
A licensed health professional checked the page for accuracy. It means something only if the reviewer is real and licensed in that field.
Does expert review help rankings?
Google has not called it a ranking factor. It puts verifiable expertise on the page, which is what raters are told to look for.
Can I say written by if the expert only reviewed?
No. Say reviewed by. Google asks for accurate authorship.
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